HEEDONG JEONG
Graphic Designer
Currently working at Ogilvy NYC
Heedong.design@gmail.com


   

 






RSRC-Running Souls Run Club


Year. 2022
Design. Heedong Jeong
Credit. RSRC
Duration. 2 Weeks

The Running Souls Run Club (RSRC) is a Brooklyn-based running club based-in Prospect park, Brooklyn. The club consists of 10 members who meet regularly to run every Wednesday, Thursday, and Saturday. With the ongoing challenges posed by the COVID-19 pandemic, club leader Howard has realized the importance of community and a sense of belonging among the members.

To help strengthen the bond among the runners, Heedong created personalized and unique running t-shirts for the club. The feature of t-shirt is a panoramic graphic inspired by the elements of Prospect Park. The back of the t-shirt showcases the scenic beauty of the park and navigates RSRC runner’s running route. 

This project aims to bring the members of the Running Souls Run Club closer together and support their individual running goals. The t-shirts are a symbol of their shared passion for running and serve as a reminder of the community that supports them in their journey.